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Taking your home from listed to sold

Contents

Our Marketing Plan

Our Marketing Tools

Our Negotiation Approach

The Team

Market Conditions

Your Home

Next Steps

Our marketing plan

Every home is unique, and we create a customized marketing plan to take your home from listed to sold.

Our marketing tools

93% of US Home Buyers Shop for Homes Online*

So we carefully craft a marketing plan that will get the right buyers in your home. Our professional tools ensures the right buyers don't do an online "drive by" of your home.

Source: Statistia

Staging

According to NAR’s 2019 Profile of Home Staging, “83 percent of buyers’ agents said staging a home made it easier for a buyer to visualize the property as a future home.”

Virtual Staging

A photo of an empty room with a fireplace
A living room with fireplace

Soft Staging

Soft Staging includes adding towel, shower curtains, accessories

Toilet sink with towels and a mirror

Professional Staging

Bedroom with a couch and center table with vase

Floor Plan

67% of Online Home Buyers Find Floor Plans Useful

Source: 2021 NAR Home Buyer and Seller Generational Trends
Floorplan of Via de Arboles

Professional Photos

Homes with Professional Photography Sell 32% Faster.  

Source: VHT Photos.
Sunset view overlooking mountainLiving room with couchRelaxation pool with a beautiful viewBedroom with wide windows

Professional Video

47% of Online Home Buyers Find Videos Useful

Source: 2021 NAR Home Buyer and Seller Generational Trends

3D Virtual Tours

58% of Online Home Buyers Find Virtual Tours Useful

Source: 2021 NAR Home Buyer and Seller Generational Trends

Social Media

Property Brochure

Brochure sample photo
Brochure of property marketing

Single Property Site

QR Code at the Sign

Sign rider showing QR code

Agent to Agent Marketing

Our Negotiation Approach

Appraisal Package

According to our survey of local appraisers, less than 30% of agents prepare an appraisal package.  We prepare an appraisal package for all of our financed properties.

the Team

"No one can whistle a symphony. It takes a whole orchestra to play it."

H.E. Luccock

Aimee Burrell

CEO +
Designated Broker

Elaine Boylin

REALTOR®, SRES, RSPS, PSA

Gillian Joseph

Client Experience Manager

Market conditions

Gold Canyon

# of Active Listings

# of Sold Listings

# of Under Contract Listings

Days on Market - Sold Properties

Sales to Original List Price Ratio

Median List Price - Active

Median List Price - Under Contract

Median Sold Price

Median Price Per Sq Ft - Active

Median Price Per Sq Ft - Under Contract

Median Sold Price Per Sq Ft

Your Home

Related listings

These are a few of the homes that are currently on the market, under contract or recently sold in this area. Although there is a potential for one or more being over or under priced, it gives a good idea for the market average.
These recent sales are a great insight to what homes are selling for in our market so you have the right idea what goes into pricing your home correctly for the market.

8710 E Lost Gold Circle

List price

$2150000

Sold price

$1900000

4 bed
5 bathroom
3 garage
Pool
4897 sqft
Built in 2017
21872 lot sqft
Close of escrow Jul 03, 2023

Original list price $2150000

Sold

2608 S Sycamore Village Drive

List price

$1925000

Sold price

$

3 bed
4 bathroom
3 garage
Pool
3999 sqft
Built in 2001
25798 lot sqft
Close of escrow

Original list price $1950000

Listed

2560 S Geronimo Head Trail

List price

$1995000

Sold price

$1995000

4 bed
6 bathroom
3 garage
Pool
5013 sqft
Built in 2004
23658 lot sqft
Close of escrow Mar 20, 2023

Original list price $1995000

Sold

7312 E Cottonwood Drive

List price

$2900000

Sold price

$2100000

5 bed
5 bathroom
4 garage
Pool
6538 sqft
Built in 2007
36141 lot sqft
Close of escrow Feb 28, 2023

Original list price $2900000

Sold

6311 E Flat Iron Loop

List price

$2100000

Sold price

$

4 bed
5 bathroom
3 garage
Pool
4171 sqft
Built in 2014
38768 lot sqft
Close of escrow

Original list price $2100000

Listed

2793 S Pinyon Village Drive

List price

$2575000

Sold price

$

5 bed
6 bathroom
4 garage
Pool
5726 sqft
Built in 2007
44714 lot sqft
Close of escrow

Original list price $2575000

Listed

Initial list price range

$2300000 - $2500000

Estimated net proceeds

$400000 - $600000

Professional service fee

Elpis Real Estate Boutique

2.5%

Buyer Broker

2.5%

The path to sold

01

Meeting

02

Pricing

03

Staging

04

Photos

05

MLS

06

Marketing

07

Offer

08

Under contract

09

Inspections

10

Closing